Crystal Ski Holidays

Influencer Activation & Content Creation

Total Reach

13.9M

Total Impressions

68.8M

Total Likes

2.3M

Influencers

6

Total Engagements

61.4M

Pieces of Content

255

Total Reach

13.9M

Total Impressions

68.8M

Total Likes

2.3M

Influencers

6

Total Engagements

61.4M

Pieces of Content

255

The Brief

Komodo ran Crystal Ski Holidays influencer campaign for 2020 in French ski resort, Val d’Isere in February this year.

Crystal Ski Holidays are renowned for accessibility, opening ski holidays up to new skiers, families and friends, creating fun, great value, memorable experiences one slope at a time. Komodo’s goal was to change the perception that ski holidays are only for advanced skiers and encourage inclusivity, memories and unforgettable experiences. Komodo worked with influencers across all abilities, all backgrounds and market segments to create a campaign which resonates with all consumers across the Crystal Ski Holidays target market.

Our Activation

The activation saw Gabby Allen, Sarah Ashcroft, Lucie Donlan, Laila Dahou, Tommy Brady and Pete Wicks experience a Crystal Ski holiday.

Komodo shot the full campaign which generated a huge amount of social exposure and engagement as well as creative photography and videography to highlight all the varying elements of a Crystal Ski holiday. Crystal Ski can be all things to all people and this is exactly what the Komodo creative team promoted in this campaign through a detailed itinerary highlighting experiences such as Ice Diving, Ski Mobiling, Paragliding, Massages, Chalet Dining, Apres Ski, Bars and Nightlife.

Our Client

We are blessed to work with leading brands.

Estee Lauder logoDisney logoMichael Kors logoSky logoAsos logoAdidas logoAir Asia logoJD Sports logoTUI logoShangri La Hotels and Resorts logoUniversal logoCrystal Ski Holidays logoRedbull logoSuperdry logoPaypal logoUnidays logo

Let's get started

Contact the Komodo team now!

Back to top