SHOSAI
Social Media Management
Social Media Strategy & Management
THE Problem
Fashion brand go to market launch strategy Brief in Brief: We partnered with Australian rugby player, Quade Cooper to launch his iconic fashion label SHOSAI. Our mission was to generate hype for their first collection release and sell out at pre-sale.
THE KOMODO EFFECT
9,200+ - Email subscribers | +15,000 - Instagram followers | 78x - ROI
How We Achieved It.
Using a brand launch roadmap that we have developed internally, we were able to generate an email list of over 9,000 sign ups with over 5,000 coming through paid social. The process is to run a high-intent giveaway, drive traffic to a heavily branded landing page which builds the customer base and sell to this list in perpetuity.
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CUSTOMER
TESTIMONIALS
MASSIVE THANK YOU for everything you poured into our Halloween Event. We’re seeing such INCREDIBLE content go up – and can’t wait to see the full results and impact come through.
Justine Dunton
Director Communications, MAC Cosmetics
Working with Komodo has been better than any other agency i have worked with. They become part of the team which makes for seamless campaign execution. Exceeded all expectations.
Felicity Elliott
Brand Manager, Glaze Hair
Penhaligon’s appointed Komodo as our events and content agency for a major fragrance launch which proved to be a great partnership from start to finish. We couldn’t have wished for a better kickoff to the campaign.
Rany Rosalie
Marketing Manager
Komodo have changed the game at TUI. Since our first project together back in 2019, the whole business has shifted to invest more in social after seeing the return and reach of our campaigns with Komodo.
Olivia Farrell
Social & Talent Marketing Lead , TUI
I’m not surprised we’re now working on a retainer basis, the campaign went so well the first time it just made sense. That's credit to you guys!
Tofunmi Ifarajimi
Digital Brand Activation Specialist, ADIDAS