Olé Cocktails – Launching a U.S. Social Media Presence
THE Problem
Komodo was tasked with launching Olé Cocktails’ U.S. social platforms, starting in California, Nevada, and Arizona. By blending professional and low-fi content with UGC creators, influencer partnerships, and targeted paid growth, we transformed Olé Cocktails into the most engaged and fastest-growing brand in the portfolio.
THE KOMODO EFFECT
10M+ - Video Views | 11.4K - New Followers | 75K+ - Post Engagements | 97K+ - Profile Visits
How We Achieved It.
To establish Olé Cocktails’ social presence in the U.S., Komodo deployed a dedicated content team to produce a strategic blend of professional shoots, lo-fi content, and platform-specific creative tailored to Instagram and TikTok audiences. By combining UGC creators with key influencer partnerships, we ensured a steady flow of authentic storytelling, amplified through data-driven growth tactics and targeted paid support. The campaign was underpinned by proactive community management that built strong engagement loops and consumer trust while boosting visibility across California, Nevada, and Arizona. This comprehensive, multi-layered strategy delivered record-setting account growth, positioning Olé Cocktails as the most engaged and fastest-growing brand in the Marc Anthony Group portfolio
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TESTIMONIALS
MASSIVE THANK YOU for everything you poured into our Halloween Event. We’re seeing such INCREDIBLE content go up – and can’t wait to see the full results and impact come through.
Working with Komodo has been better than any other agency i have worked with. They become part of the team which makes for seamless campaign execution. Exceeded all expectations.
Penhaligon’s appointed Komodo as our events and content agency for a major fragrance launch which proved to be a great partnership from start to finish. We couldn’t have wished for a better kickoff to the campaign.
Komodo have changed the game at TUI. Since our first project together back in 2019, the whole business has shifted to invest more in social after seeing the return and reach of our campaigns with Komodo.
I’m not surprised we’re now working on a retainer basis, the campaign went so well the first time it just made sense. That's credit to you guys!
