Garnier – GOOD Stuff Smoothie Bar Pop-Up
THE Problem
Garnier needed to bring its “GOOD” hair colour range to life in a way that moved beyond traditional retail and passive discovery. The challenge was to create a format that encouraged real-world trial, stood out in a saturated beauty landscape, and converted footfall into high-impact social content—while maintaining a premium yet accessible brand experience.
THE KOMODO EFFECT
1500+ Attendees | 185 Influencers | 500+ Social Posts | 9.9M Reach
How We Achieved It
Komodo transformed a blank Soho space into the GOOD Stuff Smoothie Bar - an immersive, multi-sensory pop-up designed for discovery and shareability. Guests experienced the product through nutrient-packed smoothies inspired by the range, while virtual try-on screens enabled seamless shade exploration. A hidden ‘GOOD Lounge’ unlocked exclusive access to professional styling and consultations, adding a layer of aspiration and reward. Every touchpoint was engineered to turn physical interaction into digital amplification, driving sustained influencer and consumer engagement at scale.
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TESTIMONIALS
I hope you know how much I’ve loved working with you and the entire team. I found your agency through a Google search, and I still can’t believe what we’ve accomplished together on Olé. I will forever be proud of the work we’ve done, and I truly believe the brand is set up for success this summer.
MASSIVE THANK YOU for everything you poured into our Halloween Event. We’re seeing such INCREDIBLE content go up – and can’t wait to see the full results and impact come through.
Working with Komodo has been better than any other agency i have worked with. They become part of the team which makes for seamless campaign execution. Exceeded all expectations.
Penhaligon’s appointed Komodo as our events and content agency for a major fragrance launch which proved to be a great partnership from start to finish. We couldn’t have wished for a better kickoff to the campaign.
Komodo have changed the game at TUI. Since our first project together back in 2019, the whole business has shifted to invest more in social after seeing the return and reach of our campaigns with Komodo.
I’m not surprised we’re now working on a retainer basis, the campaign went so well the first time it just made sense. That's credit to you guys!
